“On the average, 5 times as many people read the headlines as read the body copy. It follows that, unless your headline sells your product, you have wasted 90% of your money.”
~ David Ogilvy, Founder, Ogilvy & Mather advertising agency
Marketing is where inspired design meets strategic marketing techniques. As in applying compelling communications while focusing on a company’s mission.
With a focus on understanding an organization’s mission and values, Emerald XTRA can help position brands for new audiences, support capital campaigns, and differentiate themselves across audience touch points through web and print.
Typical objectives should be:
- ) Raise Money
- ) Aquire Media Relations
- ) Educate Public
- ) Build Relations
Q. When you identified your objectives, did you educate the public about your brand? And is your website doing its job in supporting your ideas and/or product?
For more information on how Emerald XTRA can help with your branding, call: 206-363-7253 or Send Email
Below is a link to our parent holding company “Channels Network”. Fulfillment of services are are completed in house by one of our it’s subsidiary companies.
Emerald XTRA operates on the fundamental truth that donor intelligence (that is, what you know about a donor’s interests) drives relevant communication and exceptional fundraising results. This is a simple philosophy but an important part of raising more money and acquiring more donors than ever before. Here are some of the expanded services Emerald XTRA can provide.
Services that encourage philanthropic support through organized campaigns:
Development of Undertaking
Major Gift planning
Major Gift Services:
Services that generate major gifts through effective relationship management, such as:
- Major Gift Recommendations
- Planned Giving programs
- Major Donor Events
Multi-Level Gift Program:
Services that drive mid-level giving commitments and gifts, such as:
- Donor Prospecting
- Database Prioritization
- Outsourced Development
Direct Response Fundraising:
Services that attract, engage and build broad-based response, such as:
- Online Fundraising
- Donor Acquisition
- Direct Mail
- Social Media